BEGIN:VCALENDAR
VERSION:2.0
PRODID:-//SureFire Deadlines//Promo Calendar//EN
CALSCALE:GREGORIAN
METHOD:PUBLISH
X-WR-CALNAME:Promo Calendar (SureFire Deadlines)
BEGIN:VEVENT
UID:new_year-2027@surefiredeadlines.com
DTSTAMP:20261112T081128Z
DTSTART;VALUE=DATE:20270105
DTEND;VALUE=DATE:20270108
SUMMARY:🎆 New Year\, New You promo (ends Jan 7 at midnight)
DESCRIPTION:A fresh-start offer or a challenge that starts on a date. Doors
  close January 7.\n\nRun it with one real deadline across your emails\, sal
 es page and social posts: https://surefiredeadlines.com/promo-calendar
URL:https://surefiredeadlines.com/promo-calendar
TRANSP:TRANSPARENT
BEGIN:VALARM
ACTION:DISPLAY
TRIGGER:-P21D
DESCRIPTION:Plan your New Year\, New You promo: it starts in 3 weeks
END:VALARM
BEGIN:VALARM
ACTION:DISPLAY
TRIGGER:-P1D
DESCRIPTION:New Year\, New You promo starts tomorrow
END:VALARM
END:VEVENT
END:VCALENDAR